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Olympic

Louis Vuitton Names Jude Bellingham New Brand Ambassador

After a stellar first season with Real Madrid, the British soccer player is a leading candidate for this…

LVMH Won Gold in Social Media Visibility During the Paris Olympics

California data firm Relo Metrics said the French luxury giant attained the highest social media value and…

Alibaba’s AI-powered Olympic Activation Attracted 2,000 Visitors a Day

The four-room activation on the Champs-Elysées showcased "the future of shopping" with virtual try-ons…

Brigitte Macron Opts for Two Power Suiting Looks With Sharp Details for Final Day of the 2024 Paris Olympics

The French first lady attended the women's basketball match and closing ceremonies on Sunday.

How Much Are the 2024 Olympics Impacting Sports-related Fashion?

New reports by StockX and Algolia look at the spike in consumer interest in primary and secondary market…

Vanessa Bryant Shows Her American Spirit in Team USA Flag Bearer Jacket by Polo Ralph Lauren at the 2024 Paris Olympics

Bryant attended the women's basketball semi-final match on Friday.

A French Breakdancer Takes the Lead in the Paris 2024 Olympic Closing Ceremony

Arthur Cadre will join more than 100 dancers onstage at the Stade de France for a concluding spectacle…

Most Stylish Olympics Ever: Who’s a ‘Shoe-in’ for a Sneaker Deal, Who Mastered the Art of the Nail and More

A breakdown of the style moments that have made this Olympic games a social media phenomenon.

Gabby Thomas Wins Olympic Gold Medal With a Sparkling Finish Wearing Diamond-embellished Omega Watch and Nike Kit for Women’s 200-Meter Track and Field Final

The track and field star clocked in a time of 21.83 seconds on Tuesday.

Best Dressed at 2024 Paris Olympics: Snoop Dogg Does Dressage, Jill Biden Goes Sheer and More Looks

From Jill Biden to Snoop Dogg and more.

Nastia Liukin’s Photo Diary From the 2024 Paris Olympics

Five-time Olympic gold medalist Nastia Liukin shares a behind-the-scenes look at her time in Paris as a…

Olympic Legend Florence ‘Flo-Jo’ Joyner’s Iconoclast Outfits and Style on the Track: From 6-inch Nails to ‘One-Legger’ Bodysuits and More

Flo-Jo inspired athletes like 23-time Grand Slam champion Serena Williams, Olympian Sha'Carri Richardson and…

Cindy Crawford’s ‘Mix-up’ on ‘Watch What Happens Live With Andy Cohen’ Leaves Designer Puzzled

Cindy Crawford slighted the Greek designer Vassilios Kostetsos during the Bravo show and later posted an…

Gabrielle Union Embraces Summertime Florals and Taraji P. Henson Suits Up in Sheer Blazer to Celebrate With the U.S. Basketball Teams at the 2024 Paris Olympics

The event took place at the Team USA house at Palais Brongniart in Paris on Monday.

Tom Brady Elevates Casual Dressing for the Men’s Gold Medal Tennis Match at the 2024 Paris Olympics

The former football player watched as Novak Djokovic of Serbia won the gold medal on Sunday.