TICKER POWER: Gap Inc., operator of the Old Navy, Gap, Banana Republic and Athleta brands, will change its ticker symbol from “GPS” to “GAP” on Aug 22.
The company’s common shares trade on the New York Stock Exchange.
“Updating our NYSE ticker symbol to GAP on our 55th anniversary recognizes both an important milestone and the reinvigoration journey we’re on — inspired by our past, engaged in the present, and eager to shape the exciting evolution of our house of iconic American brands,” Gap Inc. president and chief executive officer Richard Dickson said in a statement Thursday.
August 22 marks the date when the original Gap store opened on Ocean Avenue in San Francisco in 1969. On Aug. 22 this year, Gap team members will mark the occasion by ringing the NYSE opening bell. Gap will dress the trading floor in denim and 1969 sweatshirts, reminiscent of 1987, when Gap Inc. took over the exchange for its first casual Friday, dressing traders in khakis and casual button-down shirts.
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No action by the company’s shareholders is required regarding the ticker symbol change. Gap Inc. is scheduled to report its second-quarter fiscal 2024 financial results on Aug. 29.