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Li Jun

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China Insight: China Is Studying Taylor Swift and Other Celebrities to Help Boost Flagging Luxury Consumption

The celebrity economy is opening up a fast track to boosting consumption at a time when economic pressure is…

China Insight: After the 618 Shopping Carnival, What’s the Way Forward for the Uncertain Online Fashion Market in China?

The 520 and 618 shopping festivals raised further concerns about the Chinese luxury market.

China Insight: Behind the Delisting of Footwear and Apparel Enterprises, a More Stringent Chinese Stock Market Is Tightening Up

As China's stock exchanges tighten their rules, many footwear and apparel groups are opting to — or being…

What Are China’s Latest Fashion Trends?<strong> </strong>Urban Renewal and Cultural Revival

Fashion weeks in Shanghai and Beijing were held amid hope that the Chinese economy is back on the path of…

China Insight: Why ‘New Chinese Style’ Is the Nation’s Latest Fashion Trend

A search for spiritual meaning and fulfillment is driving new generations in China to look back to their…

China Insight: Golden Opportunities Highlighted in the 2023 Results of Chinese Brands

China's domestic market faces major challenges, but multibrand and internationalization strategies can help…

China Insight: Where Is China’s Consumer Market Headed?

As brands seek growth in the key market, consumer attitudes toward consumption are changing.

WWD China Insight: Key Developments in the Apparel Sector in 2023

Resilience, innovation, sustainability, and shared values were among the key developments highlighted at the…

China Insight: Health, Well-being Driving Chinese Apparel Demand

Yogawear, hiking, outdoor and other sports apparel are being growth sectors in China due to consumers' quest…

WWD China City Power 2023: The Chinese Fashion Capitals Stepping into the Spotlight

A ranking of the leading fashion cities in China that are driving the trends and consumer behavior.

China Insight: As Economy Struggles, Fashion Brands Look Overseas for Growth

As domestic consumption falls short of expectations, can China's garment industry make breakthroughs by going…

China Insight: Shanghai, China’s Window to the World, Launches Shanghai Gala

The event, to be held this fall, will feature a red-carpet gala as well as a fashion exhibition of leading…

China Insight: Chinese Fashion Firms Push ESG to Spark Growth

As the economy slows, China's government is pushing ESG as a key differentiator and potential competitive…

China Insight: How a New Generation of Chinese Designers Is Driving Sustainability

A new generation of Chinese designers is currently redefining the "sustainable power behind fashion."

China Insight: Behind China’s Fashion Week Craze

Leading Chinese cities are discovering that fashion weeks are a way to raise their global profile — and boost…