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Deborah Belgum

West Coast News Reporter

More From Deborah Belgum

EXCLUSIVE: Authentic Brands Group Initially Agrees to Buy Champion From HanesBrands Inc.

The New York-based brand management company has an informal agreement to buy the distressed Champion label…

Reformation’s Beverly Hills Flagship Is Full of Restored Vintage Furniture

The Los Angeles-based sustainable clothing company is in the midst of a rapid retail rollout.

Khloé Kardashian and Fabletics Launch Third Collection With Compression Swimwear

The new capsule has 26 pieces that are versatile and can be worn for outings with friends.

Boardriders Laying Off Hundreds of Southern California Employees in Second Staff Reduction

After being acquired last year by Authentic Brands Group, the surfwear company is seeing major layoffs at its…

Represent, the British Streetwear Label, Opens Very First Store – in Los Angeles

The luxury label will open two stores later this year in England and then unveil two stores a year going…

Actress Xochitl Gomez Becomes Chief Style Officer for Hot Topic’s Social Collision Label

The teen actress and winner of the "Dancing With the Stars" season finale brings her personal touch to the…

British Label Sunspel Is Expanding Rapidly, Opening Its Third U.S. Store in a Year in L.A.

The brand is known for its Riviera polo seen in the James Bond movie "Casino Royal."

Two Veteran Hikers Launch Seniq, an Outdoor Wear Line Catering to Women

The women behind Seniq got tired of seeing less fashion in their hiking clothes and took a trail they had…

Re/Done Partners With Pamela Anderson on a Denim-infused Capsule Collection

An upcycled and eco-conscious collection focusing on denim and T-shirts was unveiled by the Los Angeles brand…

Naked Wardrobe Remakes Brand With More Sophisticated Looks and Fashion

The Los Angeles label is upping its game with elevated styles and moving into a huge new warehouse it…

Cult Gaia Opens Fifth Store in the Miami Design District

The Los Angeles contemporary brand, founded by Jasmin Larian Hekmat, is eyeing a sixth store at Palisades…

Fendi Relocates Honolulu Store to the Royal Hawaiian Center

Fendi closed its location at the Ala Moana shopping center and moved to a new location not far from Waikiki…

FashWire Celebrates Adding Badgley Mischka to Its Fashion App

A cocktail party at Soho House in L.A.'s Arts District marked the designer label signing on with FashWire.

Gucci Heir Debuting Her AGCF Collection With a Rodeo Drive Outpost in Beverly Hills

The collection of handbags and jewelry are unveiled with a store not far from a Gucci flagship.

Rimowa Unveils Renovated Rodeo Drive Store in Beverly Hills

The German luxury luggage maker goes modern to update the store that has been there since 2017.